How do you mess up marketing for Popeyes
https://www.nrn.com/marketing-branding/popeyes-cmo-is-out-as-the-chain-looks-to-reenergize-sales
Nation's Restaurant NewsPopeyes’ CMO is out as the chain looks to reenergize salesThe fast-food chicken chain has dismissed Matt Rubin and other members of the marketing team as it works to turn around slumping sales results.