China's advertising industry now has a five-part standard for generative engine optimisation, covering what may be measured, what a GEO contract may promise and where manipulation begins. It arrived fast, after CCTV exposed AI data poisoning by GEO vendors. https://www.searchenginejournal.com/china-wrote-the-first-geo-rulebook-after-a-tv-scandal-western-seos-should-take-notes/593199/ #Marketing #Strategy #GEO
Search Engine JournalChina Wrote The First GEO Rulebook After A TV Scandal – Western SEOs Should Take NotesChina's voluntary GEO standards set rules for AI visibility metrics, vendor contracts, pricing, and manipulation. Here are five ideas Western SEOs can borrow.