Google chief executive Sundar Pichai says Search is being absorbed into an agentic layer, with Gemini and Search sharing one model, harness and runtime for consumers and enterprises alike. Query-driven discovery is giving way to task-driven assistants, so brand visibility will hinge on data structured for agents acting on a customer's behalf. https://www.searchenginejournal.com/google-ceo-sundar-pichai-views-search-absorbed-into-agentic-layer/593923/ #Marketing #Strategy #AI